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検索キーワード:(標準分類: 658.8)
該当件数:179件
Marketing management : past, present and future / Michael R. Czinkota ... [et al.]
4th ed. - Cham : Springer , c2021. - (Springer texts in business and economics)
図書
Handbook of the economics of marketing / edited by Jean-Pierre Dubé, Peter E. Rossi
v. 1. - Amsterdam : North-Holland , c2019. - (Handbooks in economics)
Principles of marketing / Philip Kotler, Gary Armstrong, with Marc Oliver Opresnik
pbk.. - 17th ed., global ed. - Harlow : Pearson , c2018
Marketing : theory, evidence, practice / Byron Sharp
: pbk. - 2nd ed. - South Melbourne : Oxford University Press , 2017
Devaluation and pricing decisions : a case study approach / D.C. Hague, W.E.F. Oakeshott, A.A. Strain
London : George Allen & Unwin , 1974. - (The Centre for Business Research, University of Manchester)
Success in social marketing : 100 case studies from around the globe / Nancy R. Lee and Philip Kotler
: pbk. - New York, NY : Routledge , 2023
Essentials of marketing : theory and practice for a marketing career / David M Brown and Alexander Thompson
: hbk. - London : Routledge , 2023
The Routledge companion to marketing and feminism / edited by Pauline Maclaran, Lorna Stevens and Olga Kravets
: hbk. - Abingdon ; New York : Routledge , 2022. - (Routledge companions in business, management and marketing)
Principles of marketing / Philip Kotler, Gary Armstrong
17th ed. - New York : Pearson , c2018
Service management and marketing : managing the service profit logic / Christian Grönroos
4th ed. - Chichester : Wiley , c2015
Marketing 4.0 : moving from traditional to digital / Philip Kotler, Hermawan Kartajaya, Iwan Setiawan
: cloth. - Hoboken, N.J. : Wiley , c2017
Growth hacker marketing : a primer on the future of PR, marketing, and advertising / Ryan Holiday
: pbk. - Expanded ed. - New York : Portfolio/Penguin , 2014. - (A Portfolio/Penguin book ; . Business/marketing)
Handbook of Research Methods for Marketing Management
Cheltenham : Edward Elgar Publishing Limited , 2021. - (Handbooks of Research Methods in Management Ser)
電子ブック
Case studies in international marketing / {by} Arnold K. Weinstein {and} Kenneth H. F. Fargher.
London : Edward Arnold , 1970
Marketing : an introductory text / M.J. Baker.
London : Palgrave , 1971
Consumers and the market / by Margaret G. Reid.
New York : Arno Press , 1976, {c1942}. - (Getting and spending)
Does distribution cost too much? / By Paul J. Stewart and J. Frederic Dewhurst.
New York : Arno Press , 1976, {c1939}. - (Getting and spending)
Penetrating the international market; effective overseas distribution
no. 84. - {New York} : American Management Association , {1965}. - (AMA Management reports ; no. 84)
Applications of the sciences in marketing management / Edited by Frank M. Bass, Charles W. King {and} Edgar A. Pessemier.
New York : Wiley , {1968}
Marketing industrial goods / edited by James Dening.
London : Business Publications , 1968. - (Management in action series)