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＜図書＞
Nonprofit relationship marketing : the role of identification / by Steven D. German

出版者	Ann Arbor : UMI Dissertation Services
出版年	1997
本文言語	英語
大きさ	vii, 141 leaves : ill. ; 28 cm
著者標目	*German, Steven D.
件　名	LCSH:Relationship marketing LCSH:Nonprofit organizations LCSH:Fund raising LCSH:Strategic alliances (Management)
一般注記	Thesis (Ph. D.)--Texas Tech University, 1997 Includes bibliographical references (leaves 116-125)

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