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＜図書＞
The collected works of C. C. Parlin / edited by Henry Assael.
(A Century of marketing)

出版者	New York : Arno Press
出版年	1978
大きさ	196 p. in various pagings : ill. ; 21 cm.
著者標目	Parlin, Charles Coolidge Assael, Henry
件　名	Marketing Merchandising Marketing research
内容注記	The merchandising of automobiles.--The merchandising of automobile parts and accessories.--The merchandising of textiles.--The manufacturer, the retailer, and branded merchandise.--The farm market.
一般注記	Reprint of 5 works, 1914-1918.

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