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＜図書＞
Market segmentation / {by} Ronald E. Frank, William F. Massy {and} Yoram Wind.
(Prentice-Hall international series in management)

出版者	Englewood Cliffs, N.J. : Prentice-Hall
出版年	{1972}
大きさ	xii, 292 p. illus. 25 cm.
著者標目	Frank, Ronald Edward, 1933- Massy, William F. Wind, Yoram
件　名	Market segmentation
一般注記	Bibliography: p. 255-279.

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