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＜図書＞
Marketing management and administrative action / {by} Steuart Henderson Britt {and} Harper W. Boyd, Jr.
(McGraw-Hill series in marketing and advertising)

出版者	New York : McGraw-Hill
出版年	{1963}
大きさ	xvi, 772 p. illus. 24cm.
著者標目	Britt, Steuart Henderson, 1907- Boyd, Harper W.
件　名	Marketing management
一般注記	Includes bibliographical references.

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