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＜図書＞
Repetitive advertising in newspapers; a study of two new products / With the assistance of Carl P. Slenk.

出版者	Boston : Harvard University, Division of Research, Graduate School of Business Administration
出版年	1964
大きさ	xxii, 357 p. illus. 22 cm.
著者標目	Stewart, John B.
件　名	Advertising, Newspaper
一般注記	Bibliography: p. {347}-349.

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