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検索キーワード:(件名: Marketing research Congresses)
該当件数:8件
AMA educators' proceedings : Enhancing knowledge development in marketing. 1990 / editors, A. Parasuraman... 〓et al.|. AMA winter educators' conference; marketing theory and applications / editors, David Lichtenthal...〓et al.〓
Chicago : American Marketing Association , 1990. - (Series / American Marketing Association). - (Proceedings series / American Marketing Association)
図書
Research traditions in marketing / edited by Gilles Laurent, Gary L. Lilien, Bernard Pras.
Boston : Kluwer Academic publishers , c1994. - (International series in quantitative marketing)
E.S.O.M.A.R. Conference on "Marketing and Research under a 'New World Order,'" : Tokyo (Japan), 6th-8th, July 1992 / arranged in co-operation with J.M.A. (Japan Marketing Association) [and] A.R.F. (Advertising Research Foundation of the U.S.A.)
Amsterdam, Netherlands : E.S.O.M.A.R. , c1992
AMA educators' proceedings.. 1983 / editors, Patrick E. Murphy ... 〓et al.|. 1983 AMA winter educator' conference : research methods and causal modeling in marketing / ed. by William R. Darden, Kent B. Monroe, William R. Dillon
no. 49. - Chicago : American Marketing Association , c1983. - (Series / American Marketing Association ; no. 49). - (Proceedings series / American Marketing Association)
AMA educators' proceedings.. 1984 / editors, Russell W. Belk ... 〓et al.|. 1984 AMA winter educator' conference : scientific methods in marketing / ed. by Paul F. Anderson, Michael J. Ryan
no. 50. - Chicago : American Marketing Association , c1984. - (Series / American Marketing Association ; no. 50). - (Proceedings series / American Marketing Association)
AMA educators' proceedings.. 1985 / editors, Robert F. Lusch ... 〓et al.|. Marketing communications : theory and research / editors, Michael J.Houston, Richard J. Lutz
no. 51. - Chicago : American Marketing Association , c1985. - (Series / American Marketing Association ; no. 51). - (Proceedings series / American Marketing Association)
AMA educators' proceedings. 1987 / editors, Susan P. Douglas... 〓et al.|. AMA winter educators' conference; marketing theory / ed. by Russell W. Belk ...〓et al.〓
no. 53. - Chicago : American Marketing Association , 1987. - (Series / American Marketing Association ; no. 53). - (Proceedings series / American Marketing Association)
AMA educators' proceedings.. 1986 / Terence A. Shimp... 〓et al.|. AMA winter educators' conference; marketing education : knowledge development, dissemination, and utilization / ed. by Joseph Guiltinan, Dale Achabal.
no. 52. - Chicago : American Marketing Association , c1986. - (Series / American Marketing Association ; no. 52). - (Proceedings series / American Marketing Association)