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検索キーワード:(件名: Marketing Case studies)
該当件数:46件
Strategic marketing for nonprofit organizations : cases and readings / Philip Kotler, O.C. Ferrell, Charles Lamb
: pbk. - 3rd ed.. - Englewood Cliffs, NJ : Prentice-Hall , c1987
図書
Marketing management : past, present and future / Michael R. Czinkota ... [et al.]
4th ed. - Cham : Springer , c2021. - (Springer texts in business and economics)
Global marketing management / Warren J. Keegan
4th ed. - Englewood Cliffs, N.J. : Prentice Hall , c1989. - (The Prentice-Hall series in marketing)
A framework for marketing management / Philip Kotler & Kevin Lane Keller
5th ed., International ed. - Harlow : Pearson Education , c2012
Cases in marketing of services : an international collection / Arthur Meidan, Luiz Moutinho
Wokingham, England ; Reading, Mass. : Addison-Wesley Pub. , c1993
Success in social marketing : 100 case studies from around the globe / Nancy R. Lee and Philip Kotler
: pbk. - New York, NY : Routledge , 2023
Demographics : a casebook for business and government / edited by Hallie J. Kintner ... [et al.]
:pbk. - Boulder, Colo. : Westview Press , 1994
Cases and select readings in health care marketing / Robert E. Sweeney, Robert L. Berl, William J. Winston, editors
New York : Haworth Press , c1989. - (Haworth series in marketing and health services administration ; #2)
Marketing for nonprofit organizations / Philip Kotler
2nd ed. - Englewood Cliffs, N.J. : Prentice-Hall , 1982. - (The Prentice-Hall series in marketing)
Management in marketing; text and cases / {by} Hector Lazo {and} Arnold Corbin.
New York : McGraw-Hill , 1961. - (McGraw-Hill series in marketing and advertising)
Problems in marketing / {compiled by} E. Raymond Corey, Christopher H. Lovelock, Scott Ward.
6th ed.. - New York : McGraw-Hill , c1981.. - (McGraw-Hill series in marketing)
Case studies in marketing / by G. B. Giles.
London : Macdonald & Evans , 1967
Marketing successes, historical to present day : what we can learn / Robert F. Hartley.
New York : Wiley , c1985.
Analysis and decision making; cases for marketing management / {by} H. Lee Mathews, Ira J. Dolich {and} David T. Wilson.
Englewood Cliffs, N.J. : Prentice-Hall , {1971}
Marketing problems; situations for analysis / {by} Ernest B. Uhr.
New York : Wiley , {1973}. - (The Wiley marketing series)
Cases in marketing / {by} Lawrence C. Lockley, Charles J. Dirksen
New York : Allyn and Bacon , 1954
Mismarketing; case histories of marketing misfires / {by} Thomas L. Berg.
{1st ed.}. - Garden City, N.Y. : Doubleday , 1970
Cases in marketing strategy / {by} Richard M. Clewett, Ralph Westfall {and} Harper W. Boyd, Jr.
Rev. ed.. - Homewood, Ill. : R. D. Irwin , 1964
Cases in marketing / {by} Lawrence C. Lockley {and} Charles J. Dirksen.
2d. ed. - Boston : Allyn and Bacon , 1959
The marketing of ideas and social issues / Seymour H. Fine
New York, N.Y. : Praeger , 1981. - (Praeger series in public and non-profit sector marketing)