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検索キーワード:(書名(完全形): McGraw-Hill series in marketing)
該当件数:9件
Marketing management and administrative action / {compiled by} Steuart Henderson Britt, Harper W. Boyd, Jr.
4th ed.. - New York : McGraw-Hill , c1978.. - (McGraw-Hill series in marketing)
図書
Readings in marketing strategies and programs / {compiled by} Joseph P. Guiltinan, Gordon W. Paul.
New York : McGraw-Hill , c1982.. - (McGraw-Hill series in marketing)
Problems in marketing / {compiled by} E. Raymond Corey, Christopher H. Lovelock, Scott Ward.
6th ed.. - New York : McGraw-Hill , c1981.. - (McGraw-Hill series in marketing)
Management in marketing channels / Donald J. Bowersox ... {et al.}.
New York : McGraw-Hill , c1980.. - (McGraw-Hill series in marketing)
Advertising / John S. Wright, Willis L. Winter, Jr., Sherilyn K. Zeigler.
5th ed.. - New York : McGraw-Hill , c1982.. - (McGraw-Hill series in marketing)
Marketing challenges : cases & exercises / -edited by- Christopher H. Lovelock, Charles B. Weinberg.
3rd ed.. - New York : McGraw-Hill , c1993.. - (McGraw-Hill series in marketing)
Marketing : concepts and applications / Charles D. Schewe, Reuben M. Smith.
2nd ed.. - New York : McGraw-Hill , c1983.. - (McGraw-Hill series in marketing)
Marketing research : an applied approach / Thomas C. Kinnear, James R. Taylor.