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＜図書＞
E.S.O.M.A.R. Conference on "Marketing and Research under a 'New World Order,'" : Tokyo (Japan), 6th-8th, July 1992 / arranged in co-operation with J.M.A. (Japan Marketing Association) [and] A.R.F. (Advertising Research Foundation of the U.S.A.)

出版者	Amsterdam, Netherlands : E.S.O.M.A.R.
出版年	c1992
大きさ	xx, 428 p. : ill. ; 23 cm
著者標目	*E.S.O.M.A.R. Conference on "Marketing and Research under a 'New World Order'" (1992 : Tokyo, Japan) Esomar Japan Marketing Association Advertising Research Foundation
件　名	LCSH:Export marketing -- Management -- Congresses  全ての件名で検索 LCSH:Marketing research -- Technological innovations -- Congresses  全ての件名で検索 LCSH:Quality of products -- Congresses  全ての件名で検索 LCSH:Advertising media planning -- Congresses  全ての件名で検索
一般注記	Includes bibliographical references

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