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The Value of Information Updating in New Product Development / by Christian Artmann
(Lecture Notes in Economics and Mathematical Systems. ISSN:21969957 ; 620)

1st ed. 2009.
出版者 (Berlin, Heidelberg : Springer Berlin Heidelberg : Imprint: Springer)
出版年 2009
本文言語 英語
大きさ XVIII, 208 p. 41 illus : online resource
著者標目 *Artmann, Christian author
SpringerLink (Online service)
件 名 LCSH:Mathematics
LCSH:Probabilities
LCSH:Finance
LCSH:Technological innovations
LCSH:Operations research
LCSH:Social sciences -- Mathematics  全ての件名で検索
FREE:Applications of Mathematics
FREE:Probability Theory
FREE:Financial Economics
FREE:Innovation and Technology Management
FREE:Operations Research and Decision Theory
FREE:Mathematics in Business, Economics and Finance
一般注記 Literature Review -- Model Description -- Model Properties -- Numerical Study -- Conclusion -- Statistical Distributions -- Supplement to Performance Variability Limitation -- Supplement to Mean-Variance Update -- Program Listing
Managing uncertainty in new product development projects for improved valuation and decision making is one of the most complex and challenging problems in operations management. It is important for any corporation depending on the success of new products and innovations. This work shows how uncertainty can be handled and partly resolved by conducting an information update during the development process. It is one of the first comprehensive models that combine statistical decision theory in form of Bayesian analysis with a real options framework for projects exposed to different sources of uncertainty. The proposed framework makes an important theoretical contribution in addressing this problem, while at the same time being of significant value to managers who face the difficult task of evaluating and managing complex product development projects
HTTP:URL=https://doi.org/10.1007/978-3-540-93833-0
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Springer eBooks 9783540938330
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EB00234889

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データ種別 電子ブック
分 類 LCC:T57-57.97
DC23:519
書誌ID 4000114924
ISBN 9783540938330

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