<Books>
Managing customer experience and relationships : a strategic framework / Don Peppers, Martha Rogers
Edition | 4th ed |
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Publisher | Hoboken, N.J. : Wiley |
Year | c2022 |
Language | English |
Size | xxi, 483 p. : ill. ; 27 cm |
Authors | *Peppers, Don Rogers, Martha |
Subjects | LCSH:Customer relations -- Management
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LCSH:Consumers' preferences LCSH:Relationship marketing LCSH:Information storage and retrieval systems -- Marketing All Subject Search |
Notes | Includes indexes |
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Location | Media type | Volume | Call No. | Status | Reserve | Comments | ISBN | Printed | Restriction | Designated Book | Barcode No. |
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書庫2F 図書 | 図書 | : hardback | 673.3//P39 |
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9781119815334 |
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5202247419 |
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