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＜図書＞
Essays by distinguished marketing scholars of the society for marketing advances / edited by Arch G. Woodside, Ellen M. Moore
(Advances in business marketing and purchasing ; v. 11)

出版者	Amsterdam : JAI
出版年	2002
本文言語	英語
大きさ	xii, 220 p. : ill. ; 23 cm
著者標目	Woodside, Arch G. Moore, Ellen M.
一般注記	Includes bibliographical references