＜Books＞
Relationship marketing : gaining competitive advantage through customer satisfaction and customer retention / Thorsten Hennig-Thurau, Ursula Hansen, editors
| Publisher | Berlin : Springer |
|---|---|
| Year | c2000 |
| Language | English |
| Size | xvii, 459 p. : ill. ; 24 cm |
| Authors | Hennig-Thurau, Thorsten, 1967- Hansen, Ursula |
| Subjects | Relationship marketing Customer services -- Management All Subject Search Customer relations -- Management All Subject Search |
| Notes | Includes bibliographies and indexes |
TOC
Hide book details.
| Location | Media type | Volume | Call No. | Status | Reserve | Comments | ISBN | Printed | Restriction | Designated Book | Barcode No. |
|---|---|---|---|---|---|---|---|---|---|---|---|
| 書庫2F 図書 | 図書 |
|
675//H52 |
|
3540669426 |
|
|
|
7200201048 |
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