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Services marketing / Christopher H. Lovelock

Edition 3rd ed
Publisher Upper Saddle River, N.J. : Prentice Hall
Year c1996
Language English
Size xii, 660 p. : ill. ; 25 cm
Authors Lovelock, Christopher H.
Subjects Professions -- Marketing  All Subject Search
Service industries -- Marketing  All Subject Search
Notes Includes bibliographical references (p. 649-650) and index
TOC

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書庫2F 図書 図書
673.9//L94

0134558413


6200020867

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Material Type Books
Classification LCC:HF5415.122
DC:658.8
NDC:673.9
ID 1000197021
ISBN 0134558413
NCID BA28622565

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