<Books>
Service management and marketing : managing the moments of truth in service competition / Christian Grönroos
(Issues in organization and management series)
Publisher | Lexington, Mass. : Lexington Books |
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Year | c1990 |
Language | English |
Size | xxii, 298 p. : ill. ; 24 cm |
Authors | *Grönroos, Christian, 1947- |
Subjects | LCSH:Service industries -- Marketing
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LCSH:Customer service |
Notes | Bibliography: p. [277]-291 |
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Hide book details.
Location | Media type | Volume | Call No. | Status | Reserve | Comments | ISBN | Printed | Restriction | Designated Book | Barcode No. |
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書庫2F 図書 | 図書 |
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675//G87 |
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0669200352 |
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0093065560 |
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