＜Books＞
Service management and marketing : managing the moments of truth in service competition / Christian Grönroos
(Issues in organization and management series)
| Publisher | Lexington, Mass. : Lexington Books |
|---|---|
| Year | c1990 |
| Language | English |
| Size | xxii, 298 p. : ill. ; 24 cm |
| Authors | *Grönroos, Christian, 1947- |
| Subjects | LCSH:Service industries -- Marketing
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LCSH:Customer service |
| Notes | Bibliography: p. [277]-291 |
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Hide book details.
| Location | Media type | Volume | Call No. | Status | Reserve | Comments | ISBN | Printed | Restriction | Designated Book | Barcode No. |
|---|---|---|---|---|---|---|---|---|---|---|---|
| 書庫2F 図書 | 図書 |
|
675//G87 |
|
0669200352 |
|
|
|
0093065560 |
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