＜Books＞
Marketing research : text and cases / Harper W. Boyd, Jr., Ralph Westfall, Stanley F. Stasch.
| Edition | 5th ed. |
|---|---|
| Publisher | Homewood, Ill. : R. D. Irwin |
| Year | 1981 |
| Size | xiv, 693 p. : ill. ; 25 cm. |
| Authors | Boyd, Harper W. Westfall, Ralph L. Stasch, Stanley F. |
| Subjects | Marketing research Marketing research -- Case studies All Subject Search |
TOC
Hide book details.
| Location | Media type | Volume | Call No. | Status | Reserve | Comments | ISBN | Printed | Restriction | Designated Book | Barcode No. |
|---|---|---|---|---|---|---|---|---|---|---|---|
| 書庫2F 図書 | 図書 |
|
675.2//B69 |
|
0256025304 |
|
|
|
0082791167 |
Hide details.
| Material Type | Books |
|---|---|
| Classification | NDC:675.2 |
| ID | 1000152792 |
| ISBN | 0256025304 |
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