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＜図書＞
Marketing management, a behavioral systems approach / {by} George A. Field, John Douglas {and} Lawrence X. Tarpey.

出版者	Columbus, Ohio : C. E. Merrill Books
出版年	{1966}
大きさ	xiv, 619 p. illus. 24 cm.
著者標目	Field, George Albert, 1918- Douglas, John, 1929- Tarpey, Lawrence X.
件　名	Marketing management
一般注記	Includes bibliographical references.

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