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＜図書＞
The environment of marketing behavior; selections from the literature / {edited by} Robert J. Holloway {and} Robert S. Hancock.
(The Wiley marketing series)

版	2d ed.
出版者	New York : Wiley
出版年	{1969}
大きさ	x, 442 p. illus. 26 cm.
著者標目	Holloway, Robert J. Hancock, Robert Spencer
件　名	Marketing Consumer behavior
一般注記	Published in 1974 under title: The environment of marketing management. ＼ Includes bibliographical references.

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