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＜図書＞
Total quality in marketing / by William C. Johnson, Richard J. Chvala.
(The St. Lucie Press total quality series)

出版者	Delray Beach, Fla. : St. Lucie Press
出版年	c1996
大きさ	xix, 276 p. ; 24 cm
著者標目	Johnson, William C. Chvala, Richard J.
件　名	Marketing -- Management  全ての件名で検索 Total quality management
一般注記	Includes bibliographical references and index

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